The Idea of what makes a great product evolves every now and then with the evolution of technology computing and connectivity. Products such as Internet Search Social Networks Micro Blogging and E-commerce took more than a decade to realize at planet scale. In this talk we will explore: What might the products of the next decade look like? Would they just be better versions of the products of the last decade? What role will AI play in those products and how our own AI Thinking has to evolve to realize these products of the next decade?